The Event

The Piccadilly Big Jubilee Lunch Street Party on 3rd June 2012 will see one of London’s best-known and most historic streets transformed with all the trappings of a traditional English summer fete to celebrate the Diamond Jubilee of Her Majesty The Queen. This will be the first time in its history that a stretch of Piccadilly, from Piccadilly Circus to the top of St James’s Street, has been closed.

Open from 11.30am to 6.00pm, the heart of the day will be a 500-seat Big Jubilee Lunch picnic table, where you, friends and family can book a place and time slot to bring your hampers and picnic baskets and join up with Big Jubilee Lunches taking place simultaneously across the UK.

To book your tickets, please click here.

Organised by the Heart of London Business Alliance (www.heartoflondonbid.co.uk), many of Piccadilly’s world-famous shops, hotels and cultural institutions, including several Royal Warrant holders, will be running markets stalls and laying on entertainments reflecting their expertise and heritage. Highlights include:

  • A showreel of British cinema and a chance to walk the red carpet from BAFTA
  • A craft stall and chance to meet a Battersea Dog from Battersea Dogs and Cats Home
  • Vintage cars from the last 60 years from Brookland Museum
  • A Best of British tent hosted by Rocco Forte's Brown's Hotel, with traditional British games from hoopla to coconut shies, as well as food offerings including scotch quails eggs, British asparagus with herb mayonnaise, jubilee chicken, Eccles cakes and strawberries & cream
  • A hog roast from The Cavendish London
  • Picnics, a champagne and tea bar and Highgrove beef burgers from Fortnum & Mason
  • Luxury Illy coffee ice creams and a British hog roast from Le Méridien Piccadilly
  • “Live at The Ritz” – an opportunity to enjoy the music and dance to The Ritz Restaurant's resident band
  • Themed events in the Royal Academy of Arts courtyard
  • A community market from the artisans of St James’s Area and Jermyn St, including baked Camembert and cheese platters from Paxton & Whitfield, perfume demonstrations from the master perfumer of Floris London and leather demonstrations from Foster & Son
  • And traditional Ice-cream Coupes from The Wolseley

There will also be musical performances and brass bands, children’s games and face painting at St James’s Church, and traditional fairground rides. A big screen will show live footage from other events across the capital, making this once in a lifetime event one not to miss.

Some of the Queen’s Charities will also be joining in with the festivities. These include the Queen Elizabeth Diamond Jubilee Trust, Royal British Legion, ABF – The Soldiers’ Charity, King George’s Fund for Sailors, Leonard Cheshire, SSAFA, St Dunstan’s, Action for Children, Barnado’s, Girlguiding, RNIB, Stroke Association and RABI.

As the day draws to a close, guests will be lead from the street to the sound of a marching band, a fitting send off for a once in a lifetime day of celebration.

To find out more about the plans for the day please click here.

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